by Gavin Smith | Mar 31, 2026 | Influencers
Right, so I was grabbing a coffee with Zoe the other day, and she was picking my brains about how best to steer a token launch to success, rather than watching it crash and burn. We got chatting about social listening, and how it’s way more than just knowing what...
by Gavin Smith | Mar 31, 2026 | Commentary/Thought Leadership
Alright, so I was chatting with Owen the other day – you know, Owen from that blockchain consultancy? – and we were diving deep into this whole ‘community is king’ thing when it comes to token launches. We weren’t just skimming the surface; we were...
by Gavin Smith | Mar 30, 2026 | Influencers
Right, so I’ve been digging deep into this whole ‘token launch success’ thing, specifically how social engagement – when done right – can absolutely make or break you. I recently had a chat with Tia, who’s been knee-deep in community management for...
by Gavin Smith | Mar 29, 2026 | Influencers
Right, so I was chatting with Leo the other day, he’s knee-deep in launching his own DeFi token. He was buzzing with excitement, but also clearly apprehensive. “The hardest part isn’t the tech, mate,” he confessed, nursing his coffee....
by Gavin Smith | Mar 29, 2026 | Commentary/Thought Leadership
Right, so you’ve poured your heart and soul into this amazing token project. You’ve got the tech, the team, and a vision that could change the world. But here’s the truth: passion projects don’t pay the bills, and neither does a half-baked...
