by Gavin Smith | Jan 21, 2026 | Influencers
So, I’ve been diving deep into the world of token launches recently, specifically how social influence, when done right, can be a game-changer, and when handled poorly, a complete disaster. Think boom vs. bust. One key area I wanted to unpack was transparency as...
by Gavin Smith | Jan 20, 2026 | Commentary/Thought Leadership
Right, so I recently had a cracking chat with Alexander, a real veteran in the crypto space, about turning those post-ICO dreams into a rock-solid, sustainable reality. We were diving deep into the strategies needed after the initial hype dies down, specifically...
by Gavin Smith | Jan 19, 2026 | Influencers
Right, so I’ve been wrestling with this influencer thing for a while now, specifically how it applies to token launches. And let me tell you, seeing projects treat influencers as just another pump-and-dump tactic? It’s painful. It’s a short-sighted...
by Gavin Smith | Jan 18, 2026 | Influencers
Alright, let’s talk about something that can make or break your token launch: memes. Yes, those silly internet jokes. But don’t underestimate their power. In the crypto world, where community and online buzz reign supreme, memes can be absolute gold....
by Gavin Smith | Jan 18, 2026 | Commentary/Thought Leadership
Right, so I’ve been diving deep into articles about how crucial community is for a successful crypto token launch, and honestly, the whole legal side of things feels like navigating a minefield blindfolded. Specifically, I’m worried about how to keep...
