by Gavin Smith | Apr 23, 2026 | Commentary/Thought Leadership
Alright folks, gather ’round! I recently had a fascinating chinwag with Kian, a whiz kid when it comes to community building around token launches. We were chewing the fat about how social media analytics can transform a good token launch into an absolute...
by Gavin Smith | Apr 23, 2026 | Influencers
I was chatting with Gabriel the other day, a founder who’s knee-deep in the token world, and we got onto the topic of how many projects launch with a bang, only to fizzle out just as quickly. It always boils down to the same thing: chasing short-term hype over...
by Gavin Smith | Apr 21, 2026 | Commentary/Thought Leadership
Hey everyone! So, I’ve been diving deep into the world of token launches and, honestly, the sheer amount of advice out there can be overwhelming. But one thing kept popping up again and again: the absolute critical importance of building a strong community on...
by Gavin Smith | Apr 21, 2026 | Influencers
Right, let’s dive into the nitty-gritty of how social influence, specifically FOMO and FUD, can make or break a token launch. I was just chatting with Max about this, and it really highlighted how crucial understanding investor psychology is. We’re not...
by Gavin Smith | Apr 19, 2026 | Influencers
Right, let’s talk about something absolutely crucial for any token founder – the delicate dance between social influence and investor psychology. I’ve been deep-diving into how Fear of Missing Out (FOMO) and Fear, Uncertainty, and Doubt (FUD) can make or...