by Gavin Smith | Jan 14, 2026 | Influencers
Right, let’s talk about something crucial for your token launch – social influence. We’ve all seen the pitfalls: the rug pulls, the hype trains gone off the rails, the general chaos. The difference between a stellar launch and a complete disaster often...
by Gavin Smith | Jan 14, 2026 | Commentary/Thought Leadership
Alright, so, I’ve been diving deep into articles about raising finance for token projects – exciting stuff, right? But one thing keeps popping up: navigating the legal and regulatory minefield. It’s enough to make your head spin. Luckily, I had a chat with...
by Gavin Smith | Jan 13, 2026 | Influencers
Alright, buckle up token founders, because we’re diving deep into the metaverse. This isn’t your grandma’s marketing strategy, this is about building a digital presence with serious staying power. I recently sat down with Tegan, a metaverse...
by Gavin Smith | Jan 12, 2026 | Influencers
So, I was chatting with Samantha the other day – she’s deep into the crypto space, advising token founders on their marketing strategies. We got talking about something that’s been bugging me for a while: the fleeting nature of most influencer marketing in this...
by Gavin Smith | Jan 12, 2026 | Commentary/Thought Leadership
Right, let’s talk crypto social media, specifically how to navigate the legal minefield. I was chatting with Gabriel the other day about this – he’s been deeply involved in launching several crypto tokens, so he knows a thing or two about the pressures of...
