by Gavin Smith | Jan 30, 2026 | Commentary/Thought Leadership
So, you’ve got a killer token project bubbling away, a whitepaper thicker than ‘War and Peace’, and dreams of launching to the moon. But how do you translate all that technical wizardry and grand vision into something an investor can grasp in, say,...
by Gavin Smith | Jan 30, 2026 | Influencers
So, I recently sat down with Finley, a whizz when it comes to crypto token launches, to delve deep into something crucial for any founder hoping to make a splash: data-driven influencer campaigns. We’re not talking surface-level stuff here, but a proper,...
by Gavin Smith | Jan 29, 2026 | Influencers
Right, so, I’ve been wrestling with this beast for weeks: the art and science – and sheer chaotic energy – of meme culture’s impact on token launches. You see these new tokens popping up, promising the moon, and half of them are fuelled by nothing more...
by Gavin Smith | Jan 28, 2026 | Commentary/Thought Leadership
Right, so I’ve been diving deep into the world of tokenomics lately, specifically how it can foster powerful partnerships and ultimately benefit token holders. I managed to snag a chat with Alex, a key player in a project I’ve been following, to get some...
by Gavin Smith | Jan 28, 2026 | Influencers
Right, let’s talk token launches. You’ve poured your heart and soul into your project, built a killer token, and are ready to unleash it on the world. You know influencer marketing is crucial, but simply throwing money at big names feels… transactional...