by Gavin Smith | Nov 1, 2025 | Influencers
Alright, pull up a chair. Let’s talk crypto influencers. I was just chatting with Finlay about this, and honestly, it’s a minefield if you’re not careful, especially when it comes to regulatory compliance. Think of this article as me sharing some crucial...
by Gavin Smith | Oct 31, 2025 | Influencers
Alright folks, gather ’round! Today, we’re diving deep into something crucial for any token founder: social proof. Forget the tired old hype; we’re talking real psychology, ethical considerations, and actionable insights. I recently sat down with...
by Gavin Smith | Oct 31, 2025 | Commentary/Thought Leadership
Right, so, token launches. We all know they’re exciting, a whirlwind of potential. But let’s be honest, they can also be a bit… chaotic. Think Wild West levels of speculation, misinformation, and just plain old FUD (Fear, Uncertainty, and Doubt)....
by Gavin Smith | Oct 30, 2025 | Influencers
Right, so I was grabbing a coffee with Patrick the other day – he’s deep in the token launch game, always chasing the next big thing. I’ve been researching how founders can make or break a token launch using social media, especially around these metaverse...
by Gavin Smith | Oct 29, 2025 | Influencers
Right, let’s dive deep into something absolutely crucial for token founders – leveraging psychological triggers like loss aversion and FOMO (Fear of Missing Out) to drive adoption, but doing it ethically. I’ve seen firsthand how these can be powerful...
