by Gavin Smith | Apr 2, 2026 | Influencers
Right, let’s talk token launches. You’ve got the tech, the whitepaper, maybe even a snazzy website. But are you truly connecting with potential users? In my experience, that’s where storytelling comes in. It’s not just about listing features;...
by Gavin Smith | Apr 2, 2026 | Commentary/Thought Leadership
Right, so I sat down with Katie the other day to chew the fat about something that’s been buzzing in the crypto sphere: tokenomics and how they tie into fundraising. We’ve all seen projects with shiny whitepapers and grand promises, but as Katie rightly...
by Gavin Smith | Apr 1, 2026 | Influencers
Right, let’s dive straight in! I recently had a fascinating chat with Isabelle, a data analyst with a real knack for understanding online communities, about a crucial but often overlooked aspect of token launches: social listening and sentiment analysis. Think...
by Gavin Smith | Mar 31, 2026 | Influencers
Right, so I was grabbing a coffee with Zoe the other day, and she was picking my brains about how best to steer a token launch to success, rather than watching it crash and burn. We got chatting about social listening, and how it’s way more than just knowing what...
by Gavin Smith | Mar 31, 2026 | Commentary/Thought Leadership
Alright, so I was chatting with Owen the other day – you know, Owen from that blockchain consultancy? – and we were diving deep into this whole ‘community is king’ thing when it comes to token launches. We weren’t just skimming the surface; we were...