by Gavin Smith | Apr 15, 2026 | Influencers
Right, so I was chatting with Aidan the other day, a token founder who’s waist deep in the Web3 trenches. We were chewing the fat about token launches, the usual rollercoaster, and then the conversation veered into something crucial: authenticity. Not just...
by Gavin Smith | Apr 14, 2026 | Commentary/Thought Leadership
Right, let’s talk about fuelling a token project. Beyond the coding and whitepapers, you need actual money. And that’s where things like Initial Coin Offerings (ICOs), Initial Exchange Offerings (IEOs), and Security Token Offerings (STOs) come in....
by Gavin Smith | Apr 14, 2026 | Influencers
So, I was chatting with Jayden the other day, a bright spark heading up the launch of a new DeFi token, and he was wrestling with the same old problem: how to make his token resonate globally, not just in the usual crypto hotspots. He’d been reading my stuff on...
by Gavin Smith | Apr 13, 2026 | Influencers
Right, so I managed to grab a coffee with Tom, someone who’s been deep in the crypto trenches for years, to pick his brain about something that’s been bugging me: how FOMO and FUD really work, and how token founders can navigate that minefield ethically....
by Gavin Smith | Apr 12, 2026 | Commentary/Thought Leadership
Right, so I’ve been diving deep into the world of token launches, specifically how crucial a vibrant, well-managed community is for hitting those launch goals. You can have the most innovative project, but if your community’s left feeling ignored or...
