by Gavin Smith | Nov 11, 2025 | Influencers
Right, let’s talk influencers – but the real talk, not the fluffy stuff you see everywhere else. I was grabbing a coffee with Grace the other day, a proper crypto veteran who’s seen countless token launches, and we got deep into the influencer game. She was...
by Gavin Smith | Nov 10, 2025 | Influencers
Right, so I’ve been wrestling with something fascinating (and slightly terrifying) lately: the absolute chaos and brilliance of using memes to launch crypto tokens. Forget your grandfather’s marketing handbook, we’re in the age of Doge and Pepe – and...
by Gavin Smith | Nov 10, 2025 | Commentary/Thought Leadership
Right, so I was chatting with Ellie the other day, and we got deep into the nitty-gritty of launching a token – specifically, where to actually do it online. You know, beyond just setting up a website. We’d both been reading a bunch of articles about how vital...
by Gavin Smith | Nov 9, 2025 | Influencers
So, I grabbed a virtual coffee with Kiera the other day, someone deeply involved in launching new tokens, and we got chatting about something that’s been on my mind a lot: regulatory compliance when using social media influencers. It’s a veritable...
by Gavin Smith | Nov 8, 2025 | Influencers
Alright, buckle up token founders, because we’re diving deep into influencer marketing – the right way. Not the spammy, pump-and-dump way that makes everyone cringe. I recently had a fascinating chat with Ava, a marketing expert with a real knack for crafting...
