by Gavin Smith | Apr 26, 2026 | Commentary/Thought Leadership
Right, so I was grabbing a coffee with Madison the other day – she’s got a serious eye for spotting solid crypto projects. We were chatting about the usual, the ups and downs of the market, and she mentioned something that really stuck with me: the importance of...
by Gavin Smith | Apr 23, 2026 | Commentary/Thought Leadership
Alright folks, gather ’round! I recently had a fascinating chinwag with Kian, a whiz kid when it comes to community building around token launches. We were chewing the fat about how social media analytics can transform a good token launch into an absolute...
by Gavin Smith | Apr 21, 2026 | Commentary/Thought Leadership
Hey everyone! So, I’ve been diving deep into the world of token launches and, honestly, the sheer amount of advice out there can be overwhelming. But one thing kept popping up again and again: the absolute critical importance of building a strong community on...
by Gavin Smith | Apr 19, 2026 | Commentary/Thought Leadership
Alright, folks, let me tell you about a real eye-opener I had while knee-deep in research for articles on community and token launches. I was specifically looking at how social media plays a part in managing crises and responding to criticism – you know, the stuff...
by Gavin Smith | Apr 17, 2026 | Commentary/Thought Leadership
Right, so I caught up with Hannah the other day, and we got deep into the weeds of social media analytics – specifically how it applies to building a thriving community around a token launch. You know, those articles keep popping up everywhere: ‘Community is...
by Gavin Smith | Apr 14, 2026 | Commentary/Thought Leadership
Right, let’s talk about fuelling a token project. Beyond the coding and whitepapers, you need actual money. And that’s where things like Initial Coin Offerings (ICOs), Initial Exchange Offerings (IEOs), and Security Token Offerings (STOs) come in....
