by Gavin Smith | Nov 4, 2025 | Commentary/Thought Leadership
Right, let’s dive into something I’ve been itching to share – how to seriously amplify your token launch with some clever social media integration. I recently had a brilliant chat with Niamh, a marketing guru who’s navigated a fair few successful...
by Gavin Smith | Nov 2, 2025 | Commentary/Thought Leadership
Right, let’s talk tokenomics. I know, I know, it can sound drier than a week-old biscuit. But trust me, it’s the bedrock upon which your token project’s success (or failure) is built. People might love your idea, they might even believe in your...
by Gavin Smith | Oct 31, 2025 | Commentary/Thought Leadership
Right, so, token launches. We all know they’re exciting, a whirlwind of potential. But let’s be honest, they can also be a bit… chaotic. Think Wild West levels of speculation, misinformation, and just plain old FUD (Fear, Uncertainty, and Doubt)....
by Gavin Smith | Oct 29, 2025 | Commentary/Thought Leadership
Okay, let’s be honest. I launched a crypto project, bright-eyed and bushy-tailed, fuelled by passion for the idea. I genuinely believed it would change the world. Then reality hit. People loved the concept, they really did. But when it came to actually...
by Gavin Smith | Oct 27, 2025 | Commentary/Thought Leadership
Right, let’s talk tokenomics. It’s not the sexiest topic, I’ll admit, but trust me, it’s absolutely critical. I’ve been immersed in this for months now, shaping the very fabric of [Project Coin], and I’ve learned a thing or two. You...
by Gavin Smith | Oct 25, 2025 | Commentary/Thought Leadership
Right, so you’re diving into the wild world of token projects, and you’re looking to raise finance? Been there, done that, got the t-shirt (and the sleepless nights!). There’s a ton of advice out there on pitch decks, valuations, and term sheets. But...
