by Gavin Smith | Nov 21, 2025 | Commentary/Thought Leadership
Right, so I’ve been wrestling with the big beast that is ‘Marketing & Public Relations Strategies for Token Launches,’ specifically focusing on how social media can be your best mate (or worst enemy!) when raising finance for your token project....
by Gavin Smith | Nov 19, 2025 | Commentary/Thought Leadership
Right, so I was chatting with Nathan the other day – he’s been knee-deep in crypto launches for ages, a real veteran. We were chewing the fat about all these articles buzzing around, you know, the ones hammering home the importance of community when you’re...
by Gavin Smith | Nov 17, 2025 | Commentary/Thought Leadership
Right, so I’ve just finished a piece titled “PR Amplified: Using Social Media to Boost Your Token Launch Press Coverage,” and honestly, it’s been a fascinating journey. The heart of it lies in how we can make our PR efforts sing by cleverly...
by Gavin Smith | Nov 15, 2025 | Commentary/Thought Leadership
Right, so I’ve just wrapped up a fascinating exploration into the world of influencer marketing, specifically within the context of building thriving communities around token launches. It wasn’t just about slapping a pretty face on a promotion; it was...
by Gavin Smith | Nov 13, 2025 | Commentary/Thought Leadership
Right, so I was catching up with Sebastian the other day – he’s been knee-deep in the crypto space for ages and always has insightful takes on all things token-related. We were chatting about the sheer volume of ‘how to raise finance for your token...
by Gavin Smith | Nov 10, 2025 | Commentary/Thought Leadership
Right, so I was chatting with Ellie the other day, and we got deep into the nitty-gritty of launching a token – specifically, where to actually do it online. You know, beyond just setting up a website. We’d both been reading a bunch of articles about how vital...
