by Gavin Smith | Nov 17, 2025 | Commentary/Thought Leadership
Right, so I’ve just finished a piece titled “PR Amplified: Using Social Media to Boost Your Token Launch Press Coverage,” and honestly, it’s been a fascinating journey. The heart of it lies in how we can make our PR efforts sing by cleverly...
by Gavin Smith | Nov 15, 2025 | Commentary/Thought Leadership
Right, so I’ve just wrapped up a fascinating exploration into the world of influencer marketing, specifically within the context of building thriving communities around token launches. It wasn’t just about slapping a pretty face on a promotion; it was...
by Gavin Smith | Nov 13, 2025 | Commentary/Thought Leadership
Right, so I was catching up with Sebastian the other day – he’s been knee-deep in the crypto space for ages and always has insightful takes on all things token-related. We were chatting about the sheer volume of ‘how to raise finance for your token...
by Gavin Smith | Nov 10, 2025 | Commentary/Thought Leadership
Right, so I was chatting with Ellie the other day, and we got deep into the nitty-gritty of launching a token – specifically, where to actually do it online. You know, beyond just setting up a website. We’d both been reading a bunch of articles about how vital...
by Gavin Smith | Nov 8, 2025 | Commentary/Thought Leadership
Right, so I recently had a proper insightful chat with Scott – a seriously switched-on founder who’s been there, done that, and snagged the funding to prove it. We were chewing the fat about one of the most crucial, yet often overlooked, aspects of launching a...
by Gavin Smith | Nov 6, 2025 | Commentary/Thought Leadership
Alright, buckle up, because today we’re diving headfirst into the often-murky waters of legal considerations for token funding. It’s a topic that can feel intimidating, but trust me, understanding the basics can save you a world of pain down the line. I...
