by Gavin Smith | Dec 1, 2025 | Commentary/Thought Leadership
Right, let’s talk tokenomics! I’ve been diving deep into the guts of crypto projects lately, trying to figure out what makes a token actually, you know, work. Not just exist, but actually have a reason to be. And one thing keeps popping up: tokenomics. Sounds...
by Gavin Smith | Nov 29, 2025 | Commentary/Thought Leadership
Right, let’s talk about something that’s been buzzing in my ears for the last few weeks: cross-chain collaboration and, more specifically, how strategic partnerships can be a game-changer when you’re trying to raise finance for your token project....
by Gavin Smith | Nov 27, 2025 | Commentary/Thought Leadership
Alright, settle in, because I want to tell you about a fascinating conversation I had recently with Callum about raising finance for token projects. We were specifically drilling down into how to actually build a thriving community and online presence. Turns out, it’s...
by Gavin Smith | Nov 25, 2025 | Commentary/Thought Leadership
Right, so I’ve been wrestling with something pretty crucial lately: how to actually sustain a token project after it launches. You know, beyond just the initial hype and fundraising frenzy. It’s all about that long-term game, keeping the community engaged,...
by Gavin Smith | Nov 23, 2025 | Commentary/Thought Leadership
So, I was grabbing a coffee with Muhammad the other day, and we got talking – as you do in crypto circles – about raising finance for token projects. Specifically, we were chewing over a few articles I’d been reading about ICOs, IEOs, and STOs. I wanted his...
by Gavin Smith | Nov 21, 2025 | Commentary/Thought Leadership
Right, so I’ve been wrestling with the big beast that is ‘Marketing & Public Relations Strategies for Token Launches,’ specifically focusing on how social media can be your best mate (or worst enemy!) when raising finance for your token project....
