by Gavin Smith | Nov 18, 2025 | Influencers
Right, let’s talk crypto influencer marketing – specifically, how to avoid regulatory landmines. I was just chewing the fat with Elise, a token founder friend of mine, and she was saying how terrifying it is trying to get her head around the legal side of...
by Gavin Smith | Nov 17, 2025 | Influencers
Right, let’s talk token launches. We’ve all seen the headlines: some skyrocket, others… not so much. A massive piece of that puzzle? Influencer marketing. But it’s not just about throwing money at the biggest names and hoping for the best....
by Gavin Smith | Nov 16, 2025 | Influencers
Right, let’s talk influencers. Not the flash-in-the-pan, pump-and-dump brigade, but the real deal – those who can genuinely help a token launch succeed long after the initial buzz dies down. I’ve been diving deep into how token founders can move beyond...
by Gavin Smith | Nov 15, 2025 | Influencers
Right, let’s talk about something close to my heart: turning your token launch into a proper success story using the power of influencers. But not just any influencer campaign; we’re diving deep into gamification and incentive structures that actually...
by Gavin Smith | Nov 14, 2025 | Influencers
Right, so I was chewing the fat with Morgan the other day, a token founder who’s been through the social media wringer more than once. We were talking about my deep-dive articles aimed at token founders about social influence – the kind that goes beyond the...
by Gavin Smith | Nov 13, 2025 | Influencers
Okay, token founders, let’s talk about something vital: influence. Not the fleeting, superficial kind peddled by mega-influencers, but the genuine, grassroots influence cultivated by a decentralized network of micro-influencers and passionate community...