by Gavin Smith | Feb 17, 2026 | Influencers
Right, let’s talk about something that keeps me up at night – seeing brilliant token projects stumble because their influencer strategy is, well, a bit rubbish. I’m talking launch-and-dump scenarios, vapid shilling, and ultimately, a damaged reputation....
by Gavin Smith | Feb 16, 2026 | Influencers
Alright folks, buckle up! We all know social media is the rocket fuel for any token launch, right? But just throwing money at influencers and hoping for the best? That’s like launching without a flight plan. My latest deep dive is all about finding authentic...
by Gavin Smith | Feb 15, 2026 | Influencers
Right, so I was chatting with Bailey the other day – she’s deep in the crypto token launch game – and we got onto the subject of influencers. Not just the vague ‘get someone famous to shill your coin’ approach, but the real nitty-gritty of making it...
by Gavin Smith | Feb 13, 2026 | Influencers
Right, so I’ve been diving deep into this fascinating, often chaotic world of token launches, and frankly, it’s a wild west out there. You’ve got the slick whitepapers, the detailed roadmaps, the promises of revolutionising blockchain… and then...
by Gavin Smith | Feb 12, 2026 | Influencers
Right, so I was chatting with Bailey the other day, a seriously switched-on strategist when it comes to influencer marketing, about something that’s been bugging me: the sheer lack of depth in how we talk about influencers and token launches. Everyone throws around...
by Gavin Smith | Feb 11, 2026 | Influencers
Right, so I was just chewing the fat with Scott the other day, and we got talking about something that’s been bugging me in the crypto space – influencer marketing and how easily it can go wrong. Specifically, how token founders can navigate the absolute...
