by Gavin Smith | Jan 29, 2026 | Influencers
Right, so, I’ve been wrestling with this beast for weeks: the art and science – and sheer chaotic energy – of meme culture’s impact on token launches. You see these new tokens popping up, promising the moon, and half of them are fuelled by nothing more...
by Gavin Smith | Jan 28, 2026 | Commentary/Thought Leadership
Right, so I’ve been diving deep into the world of tokenomics lately, specifically how it can foster powerful partnerships and ultimately benefit token holders. I managed to snag a chat with Alex, a key player in a project I’ve been following, to get some...
by Gavin Smith | Jan 28, 2026 | Influencers
Right, let’s talk token launches. You’ve poured your heart and soul into your project, built a killer token, and are ready to unleash it on the world. You know influencer marketing is crucial, but simply throwing money at big names feels… transactional...
by Gavin Smith | Jan 27, 2026 | Influencers
Alright folks, buckle up! Today, we’re diving deep into something that can make or break your token launch: influencer marketing. But we’re not talking about the usual shout-outs and pump-and-dump schemes. We’re talking about building a decentralised...
by Gavin Smith | Jan 26, 2026 | Commentary/Thought Leadership
Right, let’s dive into something crucial for any blockchain project looking to not just survive, but thrive: tokenomics. Specifically, how we can use it to incentivise desired behaviours. I recently had a cracking chat with Rhys, a seasoned crypto consultant, about...