by Gavin Smith | Dec 19, 2025 | Commentary/Thought Leadership
Right, so I’ve been diving deep into the nitty-gritty of raising finance for token projects, specifically focusing on what happens after launch. Forget the initial hype; the real challenge lies in sustainable, compliant growth. One particular area, “Post-Launch Token...
by Gavin Smith | Dec 19, 2025 | Influencers
Right, so yesterday I was chatting with Samantha, a token founder about her upcoming launch. She was visibly stressed about influencer marketing. ‘It feels like a minefield!’ she exclaimed, ‘so many fake accounts and empty promises’. It got me...
by Gavin Smith | Dec 18, 2025 | Influencers
Right, let’s dive into something that’s been buzzing around my head for weeks: how we, as token founders, can really unlock the power of social influencers, moving beyond fleeting hype to build lasting value. I’m talking about gamification and...
by Gavin Smith | Dec 17, 2025 | Commentary/Thought Leadership
Right, let’s talk tokenomics! I recently sat down with Yasmin, a real whizz when it comes to crypto projects, and we had a proper chinwag about why tokenomics are the make-or-break factor for fundraising. Think about it: people might adore your revolutionary...
by Gavin Smith | Dec 17, 2025 | Influencers
Right, let’s talk token launches. You’ve poured your heart and soul into this project, the tech is solid, the whitepaper’s gleaming, but getting that initial traction? It’s often the make-or-break moment. And that’s where influencer...