by Gavin Smith | Nov 29, 2025 | Commentary/Thought Leadership
Right, let’s talk about something that’s been buzzing in my ears for the last few weeks: cross-chain collaboration and, more specifically, how strategic partnerships can be a game-changer when you’re trying to raise finance for your token project....
by Gavin Smith | Nov 28, 2025 | Influencers
Right, let’s talk about something crucial for any token founder eyeing a successful launch: influencer partnerships. Forget the tired old tropes. We’re not just chucking money at someone with a big following and hoping for the best. We’re diving...
by Gavin Smith | Nov 27, 2025 | Influencers
Right, let’s talk influencer marketing for token launches. We all know the script: pump, dump, rinse, repeat. But what if we could flip that narrative? What if, instead of just chasing fleeting hype, we built genuine, long-term value through strategic influencer...
by Gavin Smith | Nov 27, 2025 | Commentary/Thought Leadership
Alright, settle in, because I want to tell you about a fascinating conversation I had recently with Callum about raising finance for token projects. We were specifically drilling down into how to actually build a thriving community and online presence. Turns out, it’s...
by Gavin Smith | Nov 26, 2025 | Influencers
Right, so, I’ve been diving deep into the world of token launches lately, specifically how folks are using (or not using) virtual influencers and the Metaverse to get their coins off the ground. There’s a lot of hype, sure, but also a lot of potential for...