by Gavin Smith | Dec 27, 2025 | Influencers
Right, let’s talk influencer marketing, but ditch the usual spiel about follower counts and engagement rates. We’re diving deep into something far more potent: altruism. I recently had a cracking chat with Jake, a token founder who’s been navigating...
by Gavin Smith | Dec 26, 2025 | Influencers
Right, let’s dive into something that’s been consuming my thoughts – and, frankly, my keyboard – for the past few weeks: building a truly decentralized influencer network to power your token launch. Forget the superficial hype; we’re talking about...
by Gavin Smith | Dec 25, 2025 | Commentary/Thought Leadership
Right, so I’ve been diving deep into the world of crypto articles lately, specifically focusing on how crucial community is for a successful token launch. One recurring theme, and a personal fascination of mine, is community-driven development, particularly when...
by Gavin Smith | Dec 25, 2025 | Influencers
Right, let’s talk about something close to my heart: decentralised influencer marketing for token launches. I’ve seen it all, from tokens mooning thanks to savvy social strategies, to others face-planting because they relied on outdated, frankly, lazy...
by Gavin Smith | Dec 24, 2025 | Influencers
Right, let’s talk about something crucial for any token founder diving into the social media maelstrom: proving it’s actually worth your time and, more importantly, your money. I recently sat down with Robert, a data whiz who’s been knee-deep in...
