by Gavin Smith | Sep 17, 2025 | Commentary/Thought Leadership
Right, let’s have a proper chat about something crucial for any token project hoping to not just launch, but thrive. We’re talking about tokenomics, specifically how it can be weaponised – in the best possible way – to bolster your network security. I’ve spent...
by Gavin Smith | Sep 16, 2025 | Influencers
Alright folks, gather ’round! As promised, we’re diving deep into the trenches of social influencing, specifically how to craft content strategies that’ll make or break your token launch. Forget the generic ‘shill your coin’ mantra; we’re...
by Gavin Smith | Sep 15, 2025 | Influencers
Right, let’s dive in. As promised, we’re tackling a critical piece of the token launch puzzle: building a decentralised influencer network. I recently sat down with Aimee, a marketing whizz who’s successfully launched several tokens using exactly...
by Gavin Smith | Sep 15, 2025 | Commentary/Thought Leadership
Right, so, you’re gearing up for a token launch? Exciting times! But let’s be honest, social media can feel like navigating a minefield, especially when FUD (Fear, Uncertainty, and Doubt) starts flying. I recently sat down with David, a seasoned community...
by Gavin Smith | Sep 14, 2025 | Influencers
Right, so I’ve been diving deep into the world of crypto influencer marketing, specifically how it can absolutely make or break a token launch. You know, we’ve all seen the cringe-worthy shilling and the disastrous ‘pump and dump’ schemes. But...