by Gavin Smith | Aug 17, 2025 | Influencers
Right, let’s talk token launches. We’ve all seen the flashy campaigns, the celebrity endorsements, the follower counts in the millions. But how many of those translate into genuine engagement, real adoption, and a thriving community? In my experience,...
by Gavin Smith | Aug 16, 2025 | Influencers
Right, let’s dive deep into the world of influencer marketing for token launches, but ditch the surface-level stuff. I’ve been chatting with Poppy, a marketing whiz who’s seen it all – the soaring successes and the face-planting failures. Her...
by Gavin Smith | Aug 15, 2025 | Influencers
Right, let’s talk metaverse marketing. I was chewing the fat with Lara the other day about this exact thing – specifically, how token founders can either nail it or completely faceplant when venturing into the metaverse with virtual influencers. We were...
by Gavin Smith | Aug 14, 2025 | Influencers
Right, let’s dive into this metaverse and virtual influencer thing. I was just chatting with Alisha about this the other day – she’s pretty clued up on the Web3 scene – and we were bouncing ideas around about how it all fits into token marketing....
by Gavin Smith | Aug 13, 2025 | Influencers
Right, let’s delve into something crucial for any token founder: social proof. Forget the flimsy hype; we’re talking about the deep psychology driving adoption, and how to harness it ethically to build a thriving community. I’ve spent months...