by Gavin Smith | Mar 15, 2026 | Influencers
Right, so you’re launching a token, eh? Exciting and terrifying in equal measure, I bet. You know the drill – whitepaper, website, and… influencers. But hold up! Before you start throwing money at the big names, let’s talk about something a little...
by Gavin Smith | Mar 14, 2026 | Influencers
Right, so I was chatting with Taylor the other day – she’s launched a couple of tokens now, seen some highs and lows. We were chewing the fat about something I’m really digging into right now: actually measuring the ROI of social influence on a crypto...
by Gavin Smith | Mar 13, 2026 | Influencers
Right, so I was chatting with Morgan the other day, a seasoned veteran in the crypto space, about something I’ve been wrestling with: social proof and its massive impact on token launches. We’re not talking superficial hype here, but the deep-seated...
by Gavin Smith | Mar 12, 2026 | Influencers
Right, let’s talk about something that’s been buzzing in my brain lately – how to really nail influencer marketing for token launches. Not the fluffy, ‘pay-for-post’ kind, but the meaningful, impactful stuff that can actually make a difference....
by Gavin Smith | Mar 11, 2026 | Influencers
Right, so you’re launching a token. Exciting, right? But navigating the crypto landscape is like wading through treacle. Everyone’s shouting about ‘social media’, ‘influencers’, and ‘community’, but how much of it is...
by Gavin Smith | Mar 10, 2026 | Influencers
Right, let’s talk ROI. Specifically, how to actually measure the return on investment from all that social media hustle for your token launch. I recently had a fascinating chat with Niamh, a data wizard who’s been deep in the crypto marketing trenches, wrestling...