News & Insights
My AI Journey: Wrangling Crypto Social Media Compliance (and Nearly Losing My Mind)
Right, let's talk crypto, social media, and the AI revolution – a delightful cocktail of potential and pitfalls. I've been wrestling with the...
Decoding Influencer ROI: Data is Your Compass
Right, let me tell you about a really insightful chat I had with Lewis the other day. We were chewing the fat about influencer marketing,...
Vanity Fair or Genuine Value? Social Proof in Token Land
So, I was chatting with Mia the other day, a seasoned community manager who's seen a fair few token launches go boom... or bust. We were deep-diving...
Beyond the Hype: Real Talk on Social Media Trust Post-Token Launch
So, I recently had a brilliant chat with Emily, a real guru when it comes to community building for crypto projects. We dove deep into something...
Cracking the Influencer Code: From Follower Count to Authentic Connection
Right, let's talk about influencers. Not just the shiny, follower-laden types, but the ones who can genuinely make or break your token launch. I've...
Decoding the Bandwagon: Ethical Social Proof for Token Adoption
Right, let's talk token launches. You've poured your heart into this project, built something genuinely innovative, and now it’s time to unleash it...
Measuring Community Engagement: My Deep Dive into Proving Our Token’s Worth to Investors
Right, so I've been wrestling with something crucial for our token project: demonstrating the strength and value of our community to potential...
Crypto ROI: Beyond the Last Click
I was grabbing a coffee with Aaron the other day, a founder neck-deep in launching his new token. He was visibly frustrated. "My marketing spend's...
Decoding the Social Media ROI Enigma: A Token Founder’s Guide to Attribution
Right, let's talk about something that keeps a lot of token founders up at night: proving that your social media efforts are actually worth the...
Fishing for Fools: A Chat About Keeping Your Token Launch Community Safe
So, I recently sat down for a virtual cuppa with Adam, a seasoned community manager in the crypto space. We were chewing the fat about building a...









