by Gavin Smith | Feb 21, 2026 | Influencers
Right, so you’re launching a token. Exciting times! You’ve probably been bombarded with advice, much of it sounding suspiciously similar to what everyone else is doing: pay influencers for shout-outs, hope for the best, and watch the price pump (or, more...
by Gavin Smith | Feb 20, 2026 | Influencers
Right, so I recently sat down with Liam, a crypto veteran who’s seen it all – from the Dogecoin boom to the rug pulls that followed. We were chewing the fat about something I’m increasingly interested in: how meme culture can absolutely make or break a...
by Gavin Smith | Feb 20, 2026 | Commentary/Thought Leadership
Right, let’s talk tokenomics. You’ve got this brilliant blockchain project, a groundbreaking dapp, or maybe even the next big Metaverse idea. Fantastic! But here’s the truth: people aren’t throwing money at visions anymore. They want to see the...
by Gavin Smith | Feb 19, 2026 | Influencers
Right, so, I was chatting to Amber the other day – she’s been around the block a few times in the crypto space, seen a token launch or two go belly up. We were discussing my new series of articles focusing on social influence for token launches – you know, the...
by Gavin Smith | Feb 18, 2026 | Influencers
Right, let’s dive into something crucial for token founders: leveraging the power of influencers, but not in the superficial ‘pump and dump’ way we’ve all seen fail. We’re talking about building real, lasting connections through authentic...
