by Gavin Smith | Nov 8, 2025 | Commentary/Thought Leadership
Right, so I recently had a proper insightful chat with Scott – a seriously switched-on founder who’s been there, done that, and snagged the funding to prove it. We were chewing the fat about one of the most crucial, yet often overlooked, aspects of launching a...
by Gavin Smith | Nov 7, 2025 | Influencers
Alright, let’s dive into something really exciting, something beyond the usual ‘influencer shoutout’ strategy. I was chatting with Mohammed the other day, and we were bouncing ideas around about how token founders, especially in the crypto space, can...
by Gavin Smith | Nov 6, 2025 | Influencers
Right, so I’ve been diving deep into the world of token launches, specifically how to make social influence actually work, not just become another flash-in-the-pan hype cycle. I had a cracking chat with Harry the other day, someone who’s been in the trenches...
by Gavin Smith | Nov 6, 2025 | Commentary/Thought Leadership
Alright, buckle up, because today we’re diving headfirst into the often-murky waters of legal considerations for token funding. It’s a topic that can feel intimidating, but trust me, understanding the basics can save you a world of pain down the line. I...
by Gavin Smith | Nov 5, 2025 | Influencers
Right, let’s dive in. So, for us token founders, navigating the influencer landscape is crucial for a successful token launch, right? But it’s not just about a quick pump-and-dump. We need sustained commitment. That’s where the magic of gamification,...