by Gavin Smith | Nov 2, 2025 | Commentary/Thought Leadership
Right, let’s talk tokenomics. I know, I know, it can sound drier than a week-old biscuit. But trust me, it’s the bedrock upon which your token project’s success (or failure) is built. People might love your idea, they might even believe in your...
by Gavin Smith | Nov 1, 2025 | Influencers
Alright, pull up a chair. Let’s talk crypto influencers. I was just chatting with Finlay about this, and honestly, it’s a minefield if you’re not careful, especially when it comes to regulatory compliance. Think of this article as me sharing some crucial...
by Gavin Smith | Oct 31, 2025 | Influencers
Alright folks, gather ’round! Today, we’re diving deep into something crucial for any token founder: social proof. Forget the tired old hype; we’re talking real psychology, ethical considerations, and actionable insights. I recently sat down with...
by Gavin Smith | Oct 31, 2025 | Commentary/Thought Leadership
Right, so, token launches. We all know they’re exciting, a whirlwind of potential. But let’s be honest, they can also be a bit… chaotic. Think Wild West levels of speculation, misinformation, and just plain old FUD (Fear, Uncertainty, and Doubt)....
by Gavin Smith | Oct 30, 2025 | Influencers
Right, so I was grabbing a coffee with Patrick the other day – he’s deep in the token launch game, always chasing the next big thing. I’ve been researching how founders can make or break a token launch using social media, especially around these metaverse...
