by Gavin Smith | Feb 15, 2026 | Influencers
Right, so I was chatting with Bailey the other day – she’s deep in the crypto token launch game – and we got onto the subject of influencers. Not just the vague ‘get someone famous to shill your coin’ approach, but the real nitty-gritty of making it...
by Gavin Smith | Feb 14, 2026 | Commentary/Thought Leadership
Right, so I was chatting with Nathan the other day about tokenomics – you know, the nitty-gritty of how a token works and how its value is derived. Specifically, we were chewing over token sale models. Honestly, the whole area feels like a wild west sometimes,...
by Gavin Smith | Feb 13, 2026 | Influencers
Right, so I’ve been diving deep into this fascinating, often chaotic world of token launches, and frankly, it’s a wild west out there. You’ve got the slick whitepapers, the detailed roadmaps, the promises of revolutionising blockchain… and then...
by Gavin Smith | Feb 12, 2026 | Influencers
Right, so I was chatting with Bailey the other day, a seriously switched-on strategist when it comes to influencer marketing, about something that’s been bugging me: the sheer lack of depth in how we talk about influencers and token launches. Everyone throws around...
by Gavin Smith | Feb 12, 2026 | Commentary/Thought Leadership
Right, let’s talk about something crucial for any blockchain project looking to thrive, not just survive: the interplay between brilliant tokenomics and, perhaps less excitingly, the ever-shifting sands of regulatory compliance. Believe me, I’ve been there,...