by Gavin Smith | Sep 8, 2025 | Influencers
Right, let’s dive into something truly fascinating: the metaverse and virtual influencers, and how they’re completely reshaping token marketing. I’ve been buried deep in research on this, specifically for token founders looking to launch with a bang,...
by Gavin Smith | Sep 8, 2025 | Commentary/Thought Leadership
Alright, so I was just chatting with my mate Finley the other day about something I’ve been diving deep into – how to actually raise finance for a token project, and not just launch it and hope for the best. Specifically, we were chewing over articles on using...
by Gavin Smith | Sep 7, 2025 | Influencers
Right, so I was chatting with Rebecca the other day – she’s deep in the trenches of launching her own DeFi project – and we got onto the thorny topic of influencers. Everyone knows they’re vital for token launches, but as Rebecca pointed out, it’s so easy...
by Gavin Smith | Sep 6, 2025 | Influencers
Right, let’s talk influencers. Not just about the flashy launch-day promos, but the real, gritty business of building a lasting community around your token. I’ve seen token projects skyrocket, then crash and burn, all because their influencer strategy was...
by Gavin Smith | Sep 6, 2025 | Commentary/Thought Leadership
Right, so you’re building the next big thing in crypto, a revolutionary token. Fantastic! But building it is only half the battle. Getting that all-important funding? That’s where things get interesting. I recently sat down with Georgia, a whiz in the...
