by Gavin Smith | Mar 27, 2026 | Influencers
Right, let’s talk about something crucial to any token founder wading into the crypto space: building something real. I’ve been digging deep into the underbelly of hype-driven failures for my upcoming series, “The Anti-Pattern: Case Studies of...
by Gavin Smith | Mar 25, 2026 | Influencers
Right, let’s get down to brass tacks. We all know a token launch is a nerve-wracking beast. But what if you could actually predict what the market’s thinking? That’s where social listening comes in, and it’s more than just counting likes. I recently sat...
by Gavin Smith | Mar 25, 2026 | Commentary/Thought Leadership
Right, let’s dive into this whole tokenomics thing. I was chatting with William the other day – he’s been deep in the crypto space for a while now – and we were chewing over this point about articles highlighting the importance of tokenomics. It’s all about...
by Gavin Smith | Mar 24, 2026 | Influencers
Right, so, you’re launching a token. Exciting, isn’t it? You’ve poured your heart and soul into the project, crafted a whitepaper that sings, and built a solid use case. Now, how do you get the word out? Influencer marketing, of course! But hold your...
by Gavin Smith | Mar 23, 2026 | Influencers
Right, so you’re launching a token. Exciting times! You’ve probably poured over the whitepaper, tweaked the tokenomics, and dreamt of Lambos. But have you really thought about your community? And more importantly, how to build one that spans the globe...