by Gavin Smith | Sep 12, 2025 | Influencers
Right, so I was grabbing a coffee with Harry the other day – he’s been knee-deep in the crypto world since, well, forever – and we were chewing the fat about those in-depth articles I’m putting together for token founders. You know, the ones about leveraging social...				
					
			
					
				
															
					
					 by Gavin Smith | Sep 11, 2025 | Influencers
Right, let’s dive straight in. As token founders, we all know social influencing can be the rocket fuel, or the kryptonite, for a token launch. You nail it, and you’re looking at a community buzzing with excitement and real investment. You mess it up?...				
					
			
					
				
															
					
					 by Gavin Smith | Sep 9, 2025 | Influencers
Right, let’s talk metaverse and virtual influencers. As someone knee-deep in the world of tokenomics and social influence, I’ve seen firsthand how these digital characters can launch a project into the stratosphere… or completely tank it. And the key, the...				
					
			
					
				
															
					
					 by Gavin Smith | Sep 8, 2025 | Influencers
Right, let’s dive into something truly fascinating: the metaverse and virtual influencers, and how they’re completely reshaping token marketing. I’ve been buried deep in research on this, specifically for token founders looking to launch with a bang,...				
					
			
					
				
															
					
					 by Gavin Smith | Sep 7, 2025 | Influencers
Right, so I was chatting with Rebecca the other day – she’s deep in the trenches of launching her own DeFi project – and we got onto the thorny topic of influencers. Everyone knows they’re vital for token launches, but as Rebecca pointed out, it’s so easy...				
					
			
					
				
															
					
					 by Gavin Smith | Sep 6, 2025 | Influencers
Right, let’s talk influencers. Not just about the flashy launch-day promos, but the real, gritty business of building a lasting community around your token. I’ve seen token projects skyrocket, then crash and burn, all because their influencer strategy was...