by Gavin Smith | Feb 25, 2026 | Influencers
Right, let’s talk about something crucial for any token founder dipping their toes into the influencer marketing pool: data. Not just any data, mind you, but the kind that transforms vague hopes into tangible results. Forget the fluffy advice you’ve heard a...
by Gavin Smith | Feb 23, 2026 | Influencers
Right, let’s talk token launches. We all know social media can be the rocket fuel, or the anchor dragging you down. And lately, I’ve been diving deep into how token founders can actually leverage influencers, beyond the usual hyped-up posts and praying....
by Gavin Smith | Feb 22, 2026 | Influencers
Alright folks, so you’re launching a token, eh? Exciting times! But before you start throwing money at every influencer with a blue tick, let’s have a proper chat. I’ve been digging deep into how token founders can actually leverage influencers to...
by Gavin Smith | Feb 21, 2026 | Influencers
Right, so you’re launching a token. Exciting times! You’ve probably been bombarded with advice, much of it sounding suspiciously similar to what everyone else is doing: pay influencers for shout-outs, hope for the best, and watch the price pump (or, more...
by Gavin Smith | Feb 20, 2026 | Influencers
Right, so I recently sat down with Liam, a crypto veteran who’s seen it all – from the Dogecoin boom to the rug pulls that followed. We were chewing the fat about something I’m increasingly interested in: how meme culture can absolutely make or break a...
by Gavin Smith | Feb 19, 2026 | Influencers
Right, so, I was chatting to Amber the other day – she’s been around the block a few times in the crypto space, seen a token launch or two go belly up. We were discussing my new series of articles focusing on social influence for token launches – you know, the...
