News & Insights
Measuring Community Engagement: My Deep Dive into Proving Our Token’s Worth to Investors
Right, so I've been wrestling with something crucial for our token project: demonstrating the strength and value of our community to potential...
Crypto ROI: Beyond the Last Click
I was grabbing a coffee with Aaron the other day, a founder neck-deep in launching his new token. He was visibly frustrated. "My marketing spend's...
Decoding the Social Media ROI Enigma: A Token Founder’s Guide to Attribution
Right, let's talk about something that keeps a lot of token founders up at night: proving that your social media efforts are actually worth the...
Fishing for Fools: A Chat About Keeping Your Token Launch Community Safe
So, I recently sat down for a virtual cuppa with Adam, a seasoned community manager in the crypto space. We were chewing the fat about building a...
Influencer Landmines: Avoiding Regulatory Potholes in Crypto Promotions
Right, so you're launching a token. Exciting times! But let's be real, the crypto world isn't the Wild West anymore. The regulators are watching,...
DAOs and Token Funding: My Deep Dive into Decentralised Finance
Right, so I've been wrestling with this whole DAO and token funding thing for a while now, and let me tell you, it's a fascinating, albeit complex,...
The ROI of Lolz: My Deep Dive into Meme Marketing for Token Launches
Right, so I've just finished wrestling with a fascinating, if slightly manic, beast: measuring the actual return on investment of meme marketing for...
Dodging Disinfo Daggers: A Token Founder’s Guide to Crisis Management
Right, so you're launching a token. Exciting, right? But let's be brutally honest, it's not all Lambos and moonshots. The internet, especially the...
Nailing Your Crypto Pitch: Whitepaper to Winning Investors
So, you've got a killer token project bubbling away, a whitepaper thicker than 'War and Peace', and dreams of launching to the moon. But how do you...
Beyond Likes: How Data is Revolutionising Crypto Influencer Marketing
So, I recently sat down with Finley, a whizz when it comes to crypto token launches, to delve deep into something crucial for any founder hoping to...