by Gavin Smith | Mar 30, 2026 | Influencers
Right, so I’ve been digging deep into this whole ‘token launch success’ thing, specifically how social engagement – when done right – can absolutely make or break you. I recently had a chat with Tia, who’s been knee-deep in community management for...
by Gavin Smith | Mar 29, 2026 | Influencers
Right, so I was chatting with Leo the other day, he’s knee-deep in launching his own DeFi token. He was buzzing with excitement, but also clearly apprehensive. “The hardest part isn’t the tech, mate,” he confessed, nursing his coffee....
by Gavin Smith | Mar 29, 2026 | Commentary/Thought Leadership
Right, so you’ve poured your heart and soul into this amazing token project. You’ve got the tech, the team, and a vision that could change the world. But here’s the truth: passion projects don’t pay the bills, and neither does a half-baked...
by Gavin Smith | Mar 28, 2026 | Influencers
Right, let’s dive into something crucial for any token founder: building a successful, sustainable social influencing strategy. I’ve seen countless projects launch with a bang, only to fizzle out because their influencer engagement was, frankly, terrible....
by Gavin Smith | Mar 27, 2026 | Commentary/Thought Leadership
Right, so, I was chatting with Adam the other day – a sharp cookie, been around the crypto block a few times – about our project, let’s call it ‘Project Phoenix’. We’re building something genuinely cool, aiming to revolutionise decentralised...