by Michelle Pugta | May 11, 2026 | Blog, Token Launch Masterclass
Hello and welcome back to the Token Launch Masterclass! Today we’re rolling up our sleeves and getting into the trenches. We’re talking about Guerrilla Marketing for Crypto—the high-impact, low-budget tactics that separate the projects people obsess over from the ones...
by Michelle Pugta | May 6, 2026 | Blog, Token Launch Masterclass
Hello and welcome back! Let me paint a vivid picture that might feel uncomfortably familiar: A founder proudly shows me their Twitter profile with 87,000 followers, beaming like they’ve just won the Super Bowl. Then I ask to see their Discord. It’s a digital...
by Austin Cooper | Apr 27, 2026 | Blog, Token Launch Masterclass
Hello and welcome back to the Token Launch Masterclass! Today we’re tackling one of the most dangerous minefields in crypto launches: working with Key Opinion Leaders, better known as KOLs or crypto influencers. Let me paint a vivid picture. Early in my career, I...
by Marcie Terman | Sep 9, 2025 | Blog, Commentary/Thought Leadership, Opinions
By Panxora Hedge Fund GP Marcie D. Terman Every founder loves to talk about their technology. Layer 2, modular consensus, zk-rollups, sharding — the list is endless. And of course, technology matters. But when it comes to raising capital for a token project, here’s...
by Marcie Terman | Sep 4, 2025 | Blog, Commentary/Thought Leadership, Opinions
by Panxora Hedge Fund GP Marcie D. Terman What Has Changed, What Hasn’t, and What Founders Need to Know A Market of Two Eras Token launches are shaped as much by market cycles as by innovation. The difference between launching in 2017 and launching in 2025 illustrates...
by Marcie Terman | Sep 1, 2025 | Blog, Commentary/Thought Leadership, Token Investment
by Panxora Fund GP Marcie D Terman The first steps in launching a token project are always the trickiest. You’ve got a vision, a draft whitepaper, maybe a couple of people around you who believe in it as much as you do. What you don’t have yet? The money to make it...
