by Gavin Smith | Nov 3, 2025 | Influencers
Alright, settle in, because today we’re diving deep into the murky waters of influencer marketing for token launches. I’m not talking about the surface-level, ‘buy a tweet’ kind of stuff. We’re talking about building genuine, long-term...
by Gavin Smith | Nov 2, 2025 | Influencers
Alright token founders, gather ’round. We’re diving deep, past the surface-level influencer hype and into something far more potent: altruism. Forget just throwing cash at influencers; let’s talk about building genuine partnerships fuelled by shared...
by Gavin Smith | Nov 1, 2025 | Influencers
Alright, pull up a chair. Let’s talk crypto influencers. I was just chatting with Finlay about this, and honestly, it’s a minefield if you’re not careful, especially when it comes to regulatory compliance. Think of this article as me sharing some crucial...
by Gavin Smith | Oct 31, 2025 | Influencers
Alright folks, gather ’round! Today, we’re diving deep into something crucial for any token founder: social proof. Forget the tired old hype; we’re talking real psychology, ethical considerations, and actionable insights. I recently sat down with...
by Gavin Smith | Oct 30, 2025 | Influencers
Right, so I was grabbing a coffee with Patrick the other day – he’s deep in the token launch game, always chasing the next big thing. I’ve been researching how founders can make or break a token launch using social media, especially around these metaverse...
by Gavin Smith | Oct 29, 2025 | Influencers
Right, let’s dive deep into something absolutely crucial for token founders – leveraging psychological triggers like loss aversion and FOMO (Fear of Missing Out) to drive adoption, but doing it ethically. I’ve seen firsthand how these can be powerful...