by Gavin Smith | Aug 20, 2025 | Influencers
Right, so, you’re launching a token. Exciting, isn’t it? But beyond the hype and potential rewards lies a harsh reality: the internet never forgets, and negativity spreads like wildfire. We’ve all seen launches crumble under the weight of bad press,...
by Gavin Smith | Aug 19, 2025 | Influencers
So, I was chatting with Jay the other day, a seasoned veteran in the crypto launch space, and we were dissecting what makes or breaks a token launch when it comes to social influence. We weren’t talking about the usual ‘get a celebrity endorsement and...
by Gavin Smith | Aug 19, 2025 | Commentary/Thought Leadership
Right, so I was chatting with Harvey the other day – he’s been deep in the crypto launch scene for a while now – and we got onto the whole social media shebang. Specifically, about articles you see banging on about how vital community is for a successful token...
by Gavin Smith | Aug 18, 2025 | Influencers
Right, let’s talk about something crucial for a successful token launch: turning influencer collaborations into a content engine that keeps on giving. We’re not just talking about a single shout-out; we’re aiming for sustainable engagement and amplified...
by Gavin Smith | Aug 17, 2025 | Influencers
Right, let’s talk token launches. We’ve all seen the flashy campaigns, the celebrity endorsements, the follower counts in the millions. But how many of those translate into genuine engagement, real adoption, and a thriving community? In my experience,...
