by Gavin Smith | Dec 20, 2025 | Influencers
Right, so yesterday I was chatting with Kyle, a mate of mine who’s knee-deep in launching a new token. He was tearing his hair out, honestly. He’s been throwing money at social media hoping for a boost, but wasn’t seeing the returns. I told him,...
by Gavin Smith | Dec 19, 2025 | Commentary/Thought Leadership
Right, so I’ve been diving deep into the nitty-gritty of raising finance for token projects, specifically focusing on what happens after launch. Forget the initial hype; the real challenge lies in sustainable, compliant growth. One particular area, “Post-Launch Token...
by Gavin Smith | Dec 19, 2025 | Influencers
Right, so yesterday I was chatting with Samantha, a token founder about her upcoming launch. She was visibly stressed about influencer marketing. ‘It feels like a minefield!’ she exclaimed, ‘so many fake accounts and empty promises’. It got me...
by Gavin Smith | Dec 18, 2025 | Influencers
Right, let’s dive into something that’s been buzzing around my head for weeks: how we, as token founders, can really unlock the power of social influencers, moving beyond fleeting hype to build lasting value. I’m talking about gamification and...
by Gavin Smith | Dec 17, 2025 | Commentary/Thought Leadership
Right, let’s talk tokenomics! I recently sat down with Yasmin, a real whizz when it comes to crypto projects, and we had a proper chinwag about why tokenomics are the make-or-break factor for fundraising. Think about it: people might adore your revolutionary...
