by Gavin Smith | Dec 29, 2025 | Commentary/Thought Leadership
Right, so I was chatting with Isobel the other day – she’s proper switched on when it comes to crypto, especially DAOs – and we got deep into this article about raising finance for token projects. Specifically, we were chewing over how DAOs can be game-changers...
by Gavin Smith | Dec 29, 2025 | Influencers
Right, let’s talk crypto. Not just the moonshots and memes, but the nitty-gritty reality of launching a token and making it stick. You’ve probably heard it all before: ‘Social media is key!’ ‘Get those influencers!’ But how much of...
by Gavin Smith | Dec 28, 2025 | Influencers
Right, let’s dive into something truly fascinating: the intersection of the metaverse, virtual influencers, and token marketing. As a writer neck-deep in exploring what makes a token launch soar (or plummet!), I’ve become convinced that understanding this...
by Gavin Smith | Dec 27, 2025 | Commentary/Thought Leadership
Right, let’s talk about something I’m really passionate about: building a rocking social media community for a successful token launch. I’ve seen firsthand how crucial it is, and frankly, how much it can make or break a project. It’s not just...
by Gavin Smith | Dec 27, 2025 | Influencers
Right, let’s talk influencer marketing, but ditch the usual spiel about follower counts and engagement rates. We’re diving deep into something far more potent: altruism. I recently had a cracking chat with Jake, a token founder who’s been navigating...
