by Gavin Smith | Feb 8, 2026 | Influencers
So, I was chatting with Mia the other day, a seasoned community manager who’s seen a fair few token launches go boom… or bust. We were deep-diving into something I’m increasingly obsessed with: the psychology of social proof and how it impacts token...
by Gavin Smith | Feb 8, 2026 | Commentary/Thought Leadership
So, I recently had a brilliant chat with Emily, a real guru when it comes to community building for crypto projects. We dove deep into something I’ve been pondering a lot lately: what happens after the token launch? How do you keep that initial buzz going and,...
by Gavin Smith | Feb 7, 2026 | Influencers
Right, let’s talk about influencers. Not just the shiny, follower-laden types, but the ones who can genuinely make or break your token launch. I’ve been diving deep into this for a series of articles aimed squarely at token founders, the ones who...
by Gavin Smith | Feb 6, 2026 | Influencers
Right, let’s talk token launches. You’ve poured your heart into this project, built something genuinely innovative, and now it’s time to unleash it on the world. But shouting into the void doesn’t work. You need momentum, that initial surge of...
by Gavin Smith | Feb 6, 2026 | Commentary/Thought Leadership
Right, so I’ve been wrestling with something crucial for our token project: demonstrating the strength and value of our community to potential investors. It’s not enough to just say we have a thriving community; we need cold, hard numbers. That’s...
