by Gavin Smith | Feb 13, 2026 | Influencers
Right, so I’ve been diving deep into this fascinating, often chaotic world of token launches, and frankly, it’s a wild west out there. You’ve got the slick whitepapers, the detailed roadmaps, the promises of revolutionising blockchain… and then...
by Gavin Smith | Feb 12, 2026 | Influencers
Right, so I was chatting with Bailey the other day, a seriously switched-on strategist when it comes to influencer marketing, about something that’s been bugging me: the sheer lack of depth in how we talk about influencers and token launches. Everyone throws around...
by Gavin Smith | Feb 11, 2026 | Influencers
Right, so I was just chewing the fat with Scott the other day, and we got talking about something that’s been bugging me in the crypto space – influencer marketing and how easily it can go wrong. Specifically, how token founders can navigate the absolute...
by Gavin Smith | Feb 10, 2026 | Influencers
Okay, so I was chatting with Nathan the other day, and we got deep into something that’s been bugging me about the whole ‘influencer marketing for crypto tokens’ scene. It’s just… messy, isn’t it? Everyone’s shouting ‘promote,...
by Gavin Smith | Feb 9, 2026 | Influencers
Right, let me tell you about a really insightful chat I had with Lewis the other day. We were chewing the fat about influencer marketing, specifically how token founders can avoid the common pitfalls and actually get a decent return on investment. You see, there are...
by Gavin Smith | Feb 8, 2026 | Influencers
So, I was chatting with Mia the other day, a seasoned community manager who’s seen a fair few token launches go boom… or bust. We were deep-diving into something I’m increasingly obsessed with: the psychology of social proof and how it impacts token...
