News & Insights
Global Community Building: Cracking the Time Zone Code
Right, so, I've been digging deep into how crucial a strong community is for a successful token launch, especially one that aims for a global...
Beyond the Avatar: Investing in Tech for Metaverse Token Launches
Right, let's talk metaverse and virtual influencers. As someone knee-deep in the world of tokenomics and social influence, I've seen firsthand how...
Investors Don’t Care About Your Tech Stack: In Crypto, Culture Is King
Every founder loves to talk about their technology. Layer 2, modular consensus, zk-rollups, sharding — the list is endless. And of course, technology matters. But when it comes to raising capital for a token project, here’s the reality: investors don’t fund code, they fund culture.
Segmentation in the Simulation: Hyper-Specific Influencers for Token Success in the Metaverse
Right, let's dive into something truly fascinating: the metaverse and virtual influencers, and how they're completely reshaping token marketing....
DAO It Right: Funding Your Token Project with Community Power!
Alright, so I was just chatting with my mate Finley the other day about something I've been diving deep into – how to actually raise finance for a...
From Hype to Harmony: Crafting Enduring Influencer Bonds
Right, so I was chatting with Rebecca the other day – she's deep in the trenches of launching her own DeFi project – and we got onto the thorny...
From Hype to Harmony: Building a Token Influencer Strategy for the Long Haul
Right, let's talk influencers. Not just about the flashy launch-day promos, but the real, gritty business of building a lasting community around...
Cracking the Code: Funding Your Token with Twitter’s Secrets
Right, so you're building the next big thing in crypto, a revolutionary token. Fantastic! But building it is only half the battle. Getting that...
Gamified Growth: How to Incentivise Influencers for Token Longevity
Right, let's talk influencer marketing, but not the fluffy, surface-level stuff. We're diving deep into gamification and incentives – the real...
Authenticity Over Algorithms: Finding the Right Influencer Fit
Right, so I was chatting with Luke the other day, and he was telling me about the absolute minefield that influencer marketing can be for new token...